The word 'CONFUSED' written in large, bold, white letters on a black background.

WE tell stories that

We’re a social media agency by foundation and by craft, working across Singapore and Malaysia.

Social is our core. It’s where our understanding of modern marketing is forged — in real feeds, real behaviour, and real attention.

But for us, we don’t see social as a stream of isolated posts. We see it as a connected system.

Everyday content builds momentum. Ideas scale into campaigns and campaigns extend into ads that work harder.

That’s how we work at The Social People — social-first thinking, applied across everything we do.

Sephora

ELEMIS

BIO-ESSENCE

DERMA LAB

EBENE

EVERSOFT

DERMA LAB

Acnes

BIRKENSTOCK

Rohto

SUNPLAY

RIMMEL LONDON

KATE Tokyo

Teoxane

JUVÉDERM

SKINVIVE

BOTOX

HarmonyCA

COOLSCULPTING

PSB Academy

Birkenstock

Coventry University

JETSTAR

Dermalogica

Sulwhasoo

Jung Saem Mool

Sephora ✦ ELEMIS ✦ BIO-ESSENCE ✦ DERMA LAB ✦ EBENE ✦ EVERSOFT ✦ DERMA LAB ✦ Acnes ✦ BIRKENSTOCK ✦ Rohto ✦ SUNPLAY ✦ RIMMEL LONDON ✦ KATE Tokyo ✦ Teoxane ✦ JUVÉDERM ✦ SKINVIVE ✦ BOTOX ✦ HarmonyCA ✦ COOLSCULPTING ✦ PSB Academy ✦ Birkenstock ✦ Coventry University ✦ JETSTAR ✦ Dermalogica ✦ Sulwhasoo ✦ Jung Saem Mool ✦

Our SERVICES

Social Media Marketing

Always-on social — built for how
people actually scroll. 

  • End-to-end social planning,
    creation, and community management 

  • Platform-specific strategy
    (Instagram, Facebook, TikTok) 

  • Visual, video, and copy creation

  • Performance reporting and insights

Creative Campaigns &
Video Production

From campaign ideas to hero films
and event video ecosystems - all under one roof.

  • Creative campaign
    ideation & concepts

  • Product launch social ads

  • Event videos (Pre, In-event,
    Post, Social Cutdowns)

  • Brand identity refresh/rebrand

Medical Device Marketing

We specialise in helping distributors build clear, engaging communication for HCPs, patients and clinics.

  • HCP education and
    training materials

  • Sales enablement for
    clinics and distributors

  • Patient education systems
    and in-clinic journeys

  • Creative campaign concepts

Let’s Work

Together